Archive for June, 2010

Missing Information

I live in Park City, Utah. Have for 30 years. Walked every street. Now, we have a winter visitor who is suing Google over its map of walking instructions in Park City…that she got last winter. Seems like Google led her down Deer Valley Drive, which is Highway 224 and Google said it was the best walking route.

Well, it’s not.

Here’s the route.

Map

As mentioned before this is not the best route. Highway is busy. This lady, Lauren Rosenburg, was hit by a car, apparently while trying to get across Deer Valley Drive.  She was hit by Patrick Harwood. The lawsuit is Rosenburg verse Harwood…and Harwood and Google are both, apparently,  being sued for north of $100,000.

As you can see in this screen shot, Google clearly marks that this map is in beta and it may not have sidewalks. Take a look.

Picture 1

Google outlines in yellow that this is in Beta and please pay attention. “Maybe missing sidewalks or pedestrian paths.”

So, does this warning appear on mobile devices. Yep. Appears on iPhone. The warning, “use caution” appears on the Blackberry.

Now, did the warning appear in the winter when Ms. Rosenburg called up the information? Well, I read a blog from Danny Sullivan on Search Engine Land and he said that when he tested the Google Maps it did not appear.Search Engine Land

Park City is a ski town. Sometimes in the winter you can’t get anywhere because of 3 feet of new snow. Can’t get your car out of the driveway. Can’t walk anywhere.

It’s totally great!

So, I feel sorry for Ms. Rosenburg that she got hit. Not good. And maybe the warning information was not on her mobile.  Don’t know.

However, as we all use new technology such maps on mobile devices we have to get better at reading what is displayed. Can’t just look for what you want. Have to look at the entire screen to see if there is information that is critical. Hiking in Southern Utah and looking at a Garmin and the GPS has a warning about slot canyons flooding this time of year. Gotta see that. Really important.

I suspect all of us, me included, get in a hurry and miss information in emails, on mobiles, on Skype, etc. etc.

As an example, I pushed the publish button on this blog too early, and then had to edit on the fly. What a bonehead.

What is important is that when we call up information from the web, we look, and read, and consider.

Missing a piece of information could be important. Very important.

And if its not there, well, that may be a different story. One that should be quickly rectified by the search engines.

Paul Kirwin

Paul Kirwin, Founder and CEO of Channel Signal

A Missed Call Handled with Grace

PH2010060704173Major League Umpire Jim Joyce missed a call on the final out of a perfect game pitched by Detroit hurler Armando Galarraga. Bottom of the 9th. Last out. Clearly out at first. And Joyce called the runner safe.

In a split second a perfect game was lost. 27 batters up. 27 batters out. That bad call ruined it.

Now had Joyce been a high-powered CEO or politician, he most likely  would have admitted no mistakes saying…”I saw it like I saw it.” And he would have refused to talk about it. Or his spin doctors would have gone to work to rewrite history. Or his lawyers called in to assess liability.

But Jim Joyce is a real man. He saw the replay, admitted he made a mistake, and then went to apologize to Galarraga.

What happened next is heart-warming.

People have come out of the woodwork to express their admiration for how Joyce has handled the situation. Detroit Tiger fans greeted him warmly the next day, a day in which he was umping again. And Galarraga handed Joyce the line-up card. Joyce wiped away a real tear. And then patted Galarraga on the back.

Both men and the Tiger fans have come out of this mistaken call with heads held high. Galarraga for the way he has handled the disappointment. Detroit fans for being classy. And Joyce for having the guts to say, “I blew it.”

Congratulations to both men, a pitcher and an ump, for being role models.

And here’s to the fans…for knowing it.

Paul Kirwin

Paul Kirwin, Founder and CEO of Channel Signal

Oil Also Covers the Leadership

Gulf Oil Spill

Yesterday morning I read that the CEO of BP, Tony Hayward said, “I want my life back.” I immediately thought, well, hundreds of thousands of Americans living on or near the Gulf Coast want their lives back too. And so does the pelican pictured above. However, the difference here is Mr. Hayward  goes back to a life of luxury..no worries about money, transportation, pensions, education for the kids, retirement. And now he longs to go back to a life of high profits and some ordinary corporate problems.

Meanwhile, the average American living on the Gulf Coast worries about; food, shelter,  retirement, education for the kids, the cost of travel. Oh, and one more thing…how they will make a living to support all of the above.

And for the wildlife, they are simply fighting for their lives, and they don’t know why.

For me, Mr. Hayward should never get his life back. He earns this huge amount of money for just this kind of crisis. And he is failing to earn it.

BP is suffering from a lack of leadership…leadership that its stockholders paid for. And every CEO should take note. You make the big money because when it comes time to lead, you do.

And that brings me to President Obama. His first test of leadership was the health insurance crisis and he rallied to lead. However, it was a slow developing issue where he and his advisors had plenty of time to analyze, plan, and act.

Well, the Gulf oil spill is different. And the President and his administration have failed. He did not get out in front of the issue, and he will now, never get in front of it. Quick decisive leadership was needed, and he did not have the mentality or the tools to get it done.

Which brings me to this.

Where was his vaunted new media people who were brilliant in his campaign? They collected hundreds of millions of dollars from citizens giving five, ten bucks a throw. And then engaged them by using new media. In real-time. Brilliantly.

Don’t you think if the Obama administration had a strong new media monitoring program in place that they would have picked up the oil worker tweet from the Deep Horizon rig saying, “I think we have a leak bigger than a thousand barrels a day”. Or a tweet from a first responder saying, “geeze, this is a mess.” And that information would then have gone directly to the decision makers in the administration.

The great thing about new media is you hear it from citizens on the scene, and not have it spoon-fed to you by a large corporation trying to control the information, and therefore the crisis.

New media monitoring would have put our federal government ahead of the issue, and provided leverage to deal with BP.

And new media monitoring would have allowed BP to understand that information was leaking out, and that, like the spill, it can not be contained for very long. Perhaps they would then have been more transparent.

New media would have kept both BP and the administration honest.

Meanwhile, BP continues to flail. It has now hired a Bush Administration official to head the public relations effort. Whew! I really don’t know where to begin. Anne Womack-Kolton, the former campaign press secretary for Vice President Dick Cheney is now in charge of the PR for the largest oil spill in history. She worked for and defended a secretive Vice President who had close ties with the oil industry and a distaste for the flow of information to the press.  This move is the opposite of “transparency”.

Last night, June 2nd,  at the White House, the Obama’s hosted Sir Paul McCartney who will receive the George Gershwin Prize for Popular Song. Stevie Wonder, the Jonas Brothers, and others entertained a chosen list of guests.

The President should be leading the clean-up effort. Leading from the Gulf Coast. At times, covered in oil, fishing pelicans out of the Gulf…along with the citizens down there.

Instead, his leadership is covered in oil…and the American people will not forget this, the deep water drilling that caused it, or the large corporation who insisted it was safe.

Paul Kirwin

Paul Kirwin, Founder and CEO of Channel Signal